Pay Per Click
The world’s leading social media site. Target candidates with relevant skills by applying a PPC budget.
Why Advertise on Facebook?
With a whopping user base of nearly 56 million – that’s 81.9% of the UK population – Facebook is a powerful tool for reaching potential candidates. This platform is particularly effective for engaging those who may not actively seek new jobs but could consider the right opportunity. In fact, studies show that Facebook advertising can lead to conversion rates of over 10%, making it a viable option for businesses of all sizes.
Utilise Enhanced Facebook Campaigns for Targeted Recruitment
Thanks to its extensive user base, Facebook offers advanced targeting tools that enable you to focus your adverts on potential candidates who meet specific criteria, such as geographic location, interests, and career sectors. This precision makes it particularly effective for reaching job seekers with niche skill sets, like mechanics and drivers, or those seeking casual or contract work. Furthermore, Facebook advertising can be more cost-effective than traditional recruitment methods, especially for small to medium-sized businesses.
By using a Pay-Per-Click (PPC) method, you can allocate a daily budget for your adverts, ensuring they appear in the feeds of relevant Facebook users. Our enhanced Facebook campaigns also include dedicated management of all jobseeker inquiries, ensuring that the best-matched candidates are put directly in contact with your hiring team. We also track engagement metrics such as click-through rates, messages received, and candidate quality to measure the campaign’s success effectively.
How Does an Enhanced Facebook Campaign Work?
•Your targeted, PPC Facebook campaign runs for two weeks, featuring a ‘message us now’ button on the advert.
•Our team will handle candidate messages, asking screening questions to identify the most suitable applicants.
•Candidates who meet the criteria will be provided your contact details for direct outreach.
•Notably, a significant portion of Facebook users access the platform via mobile devices, making it an excellent avenue for reaching jobseekers on the go.
Enhanced Facebook Adverts Are:
•Live for two weeks, backed by a daily PPC budget.
•Targeted to Facebook users who fit specific criteria, with flexibility in demographic targeting (age, gender) and interest targeting to refine your audience even further.
•Enhanced with bespoke graphics, including your company branding, if desired.
•Monitored by our recruitment team, who will screen candidates and facilitate direct contact with ideal applicants.
•Shared across our social media network, including Instagram and LinkedIn, and sharable to your followers.
Standard Facebook Adverts are included in all Pro Campaigns, providing broad visibility across multiple platforms, including Instagram, Twitter, and LinkedIn.
•Included in all Pro Packages.
•Enhanced with attractive graphics, featuring your company branding if required.
•Shared across our social media network and sharable to your own followers.
Facebook job cards
Advertise on multiple job boards, including Total Jobs, and reach more candidates.
Post your job on multiple websites.
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Exceptional reach.